An event systems trade show supplier company is taking the next hi-tech leap with their biggest new wave” of unique technology – the ability for the audience to actually play “live” along with the person who is on the surf simulator. Each person can use their cell phone to join in on the virtual game or see text clues that come up to win prizes while participating. The obvious combination of cell phone participation introduces a huge swell of advertising potential applications for any marketing.
All of their proprietary interactive surfing games feature unique framework which allows for extreme customization and exciting visuals for the audience and benefits for advertisers, etc. 1) placement of client logos, custom photos or illustrations. 2) facial photos can be submitted and animations created from those. 3) various objects and video statements that can be customized and changed “live” via internet. 4) video clips added for additional branding along with text messaging information and numbers to call. All of these features create an exciting new promotional campaign.
The actual electronic surf simulators that connect to computers rest only several inches above ground and develop core physical balance – the use of muscles that strengthen balance and overall fitness. You can’t drown or get eating by a real shark, but you sure can work up a sweat while carving 30 foot virtual video waves. People gather around the system and impulsively want to join in the action.
Participants can select from various sized surfboards fitted with electronic gyros and electronics that sense movement and balance performance by the rider. By leaning left and right, forward, backward or remaining in a neutral balanced position (which is not as easy as it appears) players carve deep blue waves and get “locked into the pipeline tube” action on a video monitor or screen. The challenge is to score points by staying on the face of wave, getting out and into the “tube”, or doing wild aerials. All of this takes place in a matter of minutes and riders as old as 5 and as young as 75 love ” virtual surfing” anywhere, anyplace and anytime. The audience at the trade show or event is visually captured by this action and calls the number on the screen. Once connected, their icon, such as a shark or starfish appears with the last 4 digits of their cell phone. Next, they can either irritate or help the “surfer” on the screen.
The system is totally portable, fits in a compact car and easy to transport and setup within 15 minutes or less. The “Virtual Electronic Hawaiian Surfboards” hooks up to any laptop and to any sized monitor, projection screen, etc. Each customized game provided on a USB thumb drive is secure-proof as it can only be activated remotely and audited by the company in Hawaii via password and codes. This allows for quick updates and score keeping. All the surf simulators are non-mechanical and is user based – the system depends on electronic feed back and movements made by the “rider” to challenge the game.
For your next advertising push, remember, the Surf is up all the time, dude… now you can really surf with your cell phones!